United Airlines Senior Product Owner - Loyalty & Relationship in Chicago, Illinois

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The Marketing department works to ensure that the United experience, products and loyalty program are the best in the airline industry, and communicates these unique features to our millions of customers.

Job overview and responsibilities

A Product Owner is part of the Digital Product Team that is channel agnostic and responsible for enabling United’s customer capabilities across all stages of its customer lifecycle. The Digital Product Team is responsible for defining United’s digital product strategy and providing the leadership to execute the strategy with the help of cross-functional resources.

The Product Owner serves as a leader of a team focused and tasked with developing and supporting capabilities using an agile methodology. The Product Owner will work with motivated teams on highly visible and valuable customer-facing digital products.

A Sr. Product Owner leads a product that has a large scope, is early in its maturity, or has a significant growth opportunity.

  • Collaborate with digital delivery teams and business division stakeholders to manage Product Vision, Strategy and Product Roadmap

  • Product owner utilizes data from the market, customers, end users and teams to not only drive product improvements but also drive innovation around emerging business and market needs (leading capabilities and industry trends)

  • Focuses the team on solving customer problems, rather than building features

  • Engages customers/stakeholders throughout the product development cycle using various feedback channels like user group meetings, product demos, customer evaluations, surveys etc.

  • Applies Agile principles to capture product requirements, prioritize work by value and maximize ROI

  • Ensure team is constantly receiving feedback from leadership, business team, and customers to prioritize new features and improvements

  • Develops the team culture and positions it for success

  • Apply value prioritization concepts like cost of delay and delivery risk

  • Have technical foundations to effectively triage scope and able to collaborate with solution architects


  • 1-2 Agile/Scrum experience

  • Proven ability to lead teams, set priorities and manage day-to-day evolution of a digital product

  • Must be well organized, methodical and pay close attention to detail

  • Proven ability to prioritize and manage multiple projects/releases simultaneously

  • Possess strong analytical skills and ability to define business cases

  • Flexible and adaptable in an evolving environment, including willingness to learn new processes and serve as a champion for improvement initiatives

  • 5+ years Ecommerce or related business experience required

  • Ability to pull data from various sources and analyze pre/post release performance against defined KPIs

  • Must be legally authorized to work in the United States for any employer without sponsorship


  • 5+ years airline experience

  • 1-2 years of loyalty program or account management experience

Equal Opportunity Employer – Minorities/Women/Veterans/Disabled/LGBT

Division: 21 Digital Products & Analytics

Function: Marketing / Loyalty / Mileage Plus / Alliances

Equal Opportunity Employer – Minorities/Women/Veterans/Disabled